While I enjoy delivering valuable information to you through my written material, I realize not everyone has time for focused reading. On this page you’ll find an ever-growing series of informative videos that will help you become more profitable, become more strategic, grow professionally, and enjoy your business more!
1. Why Businesses Need Velocity
Business velocity is an indication of the health of your business. It tells you how fast you are going, and in what direction. It is directly related to how quickly you achieve your goals. Three factors influence velocity…leadership direction and the speed of your people and the systems they use. This video introduces velocity and provides a brief personal example as well as challenge questions for you to contemplate.
2. How Weakness in a Business Reduces Velocity
The three components of a business that affect velocity…leadership, people, and systems…have to work harmoniously like an orchestra. If one or more of the components gets off track, velocity is greatly reduced. Scott describes the effects of weak components, and challenges you with questions at the end.
3. Hidden Profitability, the Enemy of Business Velocity
Hidden profitability is the enemy of business velocity because it keeps a business from achieving optimal performance. It can exist in each of the three components of your business…leadership, people, and systems. That means it can come from the directional as well as speed influencers on velocity. Scott discusses some key places where hidden profitability can reside, and challenges CEOs to find these hidden profits and convert them to realized gains.
4. Introduction to Hidden Profitability
You may be leaving thousands or millions of profitability unrealized within your organization. This video will introduce you to the idea of hidden profitability and give you some ideas on where this nasty culprit may exist. To learn more about hidden profitability read “Hidden Profitability Case Study”, and take the “Hidden Profitability Assessment” found on Scott’s Resources page.
5. Six Ways Your Employees Can Help You Become More Profitable
Your people are the key to helping you unlock hidden profitability, but you’ll need to lead them through the process. In this video you will discover 6 strategies you can use to achieve greater profitability with your employees. Scott’s article “6 Ways to Uncover Hidden Profits with People” found on the Resources page gives more specific action steps on this topic.
6. Customer Analytics and Big Data for Financial Institutions
While the largest financial institutions are experienced with customer analytics and big data, most CEOs of American financial institutions remain skeptical. This video reviews their reluctance and offers a few critical requirements for generating high returns on analytics and big data. Scott’s article “4 Ways Financial Institutions Can Win with Big Data” on the Resources page will give you more details on how to make this work at your company.
7. Four Simple Ways Financial Institutions Can Profit with Customer Analytics and Big Data
It doesn’t take teams of statisticians and technology wizards to profit with analytic and big data. In this video Scott shares four common sense strategies banks, credit unions, mortgage companies, and investment houses can use immediately to dramatically improve their profits this year. Scott’s article “4 Ways Financial Institutions Can Win with Big Data” on the Resources page will give you more details on how to make this work at your company.
8. The Benefits of Small and Mid-Sized Businesses to Financial Institutions
Small and Mid-Sized Businesses, or SMEs, have the potential to be extraordinarily profitable for financial institutions. In this introductory video Scott reviews some of the current hurdles financial institutions need to overcome to excel in this market space. Scott’s article “5 Ways Financial Institutions Can Drive Profits with SMEs” on the Resources page gives additional insights into this critical topic.
9. Five Ways Financial Institutions Can Profit with Small and Mid-Sized Business Clients
Scott discusses five specific strategies financial institutions like banks, credit unions, mortgage companies, and investment brokers can use to grow their profits with small and mid-sized business clients. As with all my strategies, these are common sense, but be warned…some will take you out of your comfort zone. Scott’s article “5 Ways Financial Institutions Can Drive Profits with SMEs” on the Resources page gives additional insights into how to profit with SMEs.
10. Commit to Communicate – A guide to organizational health
In this workshop Scott teaches that a healthy company is a profitable one, and how a strong communication strategy produces buy-in, engaged employees, and high ROI. Communication is a key part of making any strategy work, and it begins with the executive team and filters throughout the company. One of the 8 Pillars of Strategic Alignment, the best CEOs know this is an essential piece to creating a high performing business. This workshop was performed under Scott’s former brand, Nehemiah Worldwide.
11. Introduction to High Performance Strategic Marketing
This workshop introduces CEOs to the topic of strategic marketing and the four critical marketing success factors of Brand Promise, Analytics and Automation, referrals, and Leadership. The concepts are applicable to any marketing channel; online, offline, social media. This workshop was performed under Scott’s former brand, Nehemiah Worldwide.
12. High Performance Strategic Marketing for CEOs
This workshop builds on the introductory course, and forms the basis of what every CEO needs to know about marketing to drive ROI while staying true to their core values and mission. The focus is on helping the CEO lead the marketing function and keep it strategically focused. This workshop was performed under Scott’s former brand, Nehemiah Worldwide.